Monarchs
Lady Monarchs (Girls)
Developmental Program
Monarchs | JC Crew Basketball Boys Program | Gwinnett Elite Travel Teams
Monarchs is the boys program of JC Crew Basketball, a nonprofit 501(c)(3) developing Gwinnett County athletes through elite training, travel, and NCAA Live exposure events.
Monarchs – Boys Elite Travel Program
Gwinnett County | JC Crew Basketball
The Monarchs are the boys’ travel and exposure teams of JC Crew Basketball, built for athletes who want real development, real competition, and real accountability.
Who the Monarchs Are
The Monarchs program is for serious boys who:
Love the game and want to be coached hard and cared for.
Are ready to be held accountable on and off the court.
Want to move beyond “just rec ball” into competitive AAU and exposure.
We meet players where they are — beginner, intermediate, or advanced — and place them on the path from developmental → competitive → travel → elite exposure.
Teams & Age Groups
Current examples – adjust to what you’re actually running.
Monarchs 2025 – High school prep / college-minded athletes
Monarchs 2027–2029 – Middle-school / rising high school
Developmental Monarchs – Younger players building core skills
Rosters are formed by evaluation, commitment level, and team fit.
What We Teach
Skill + IQ + Character
Footwork and balance
Shooting mechanics and finishing at the rim
Ball control and pressure handling
2-man / 3-man reads
Ball-screen reads and off-ball movement
Defensive stance, rotations, closeouts
Spacing, timing, and game situations
Communication, leadership, and mental toughness
Every practice has a plan, purpose, and pace — no wasted reps.
Competition & Exposure
Monarchs teams compete in:
Local and regional AAU tournaments
HoopSeen / OTR / NGS / PrepHoops / Phenom Hoops events
NCAA Live Period exposure events (for appropriate age groups)
Our goal is to put players in the right events for:
Development
Competition
College-level visibility (when appropriate)
Expectations
Monarchs players and families commit to:
Consistent practice attendance
On-time arrival and communication
Effort, focus, and coachability
Respect for teammates, coaches, officials, and opponents
Academic and character standards off the court
This is not a “drop-in” rec team.
It’s a development track for boys who want to grow.
How to Join the Monarchs
Tryouts are held in December, January, May, and August.
Step 1 – Click Register for Tryouts and complete the form.
Step 2 – Attend your assigned evaluation time.
Step 3 – If selected, you’ll receive season details, fees, and commitment outline.
Building champions through skill development, competitive excellence, and year-round commitment.
Programs
Winter 3v3 League
Spring AAU
Summer Exposure
Fall School Prep
ELU Elite Program
Programs
Development | 3v3 League
Spring | Competitive AAU
Summer | Travel Exposure
Fall | School Prep
JC Crew Corporation (501(c)(3))
Operating as JC Crew Basketball
Home of the Monarchs & Lady Monarchs
Serving Gwinnett County, and Atlanta, Georgia since 2001
Atlanta | Duluth | Lawrenceville | Suwanee | Peachtree Corners | Dacula | Buford | Snellville | Gainesville | Grayson | College Park | Stone Mountain | Dekalb | Lithonia
Also known as: JC Crew Basketball, JC Monarchs, Monarchs AAU, Lady Monarchs AAU, JCCREWBASKETBALL.
